Hello!
I’m Richa Cordero [pronounced: Reech-AH], a passionate and seasoned designer/art director with 10+ years of solid experience in the advertising/marketing industry.
Over the past years, I have worked within the halls of large corporations, as well as small agencies, developing effective visual campaigns that move the needle. I have experience with both national and international clients, and have been very fortunate to work on a wide variety of brands, such as IZOD, Geoffrey Beene, Calvin Klein, Ringling Brothers and Barnum & Bailey Circus, The New Jersey Nets, Fujifilm, Panasonic, Sears, Wisconsin Public Radio, Discover Financial Services and Diners Club just to name a few.
I have extensive experience in different areas of graphic design, including logos and brand identities, art directing photo shoots, advertising, marketing and promotional items, packaging, event signage, direct mail, brochures, annual reports, as well as digital banners web design.
I take a clean, minimalistic approach to design. Grids and white space are my friends. Papyrus font, not so much!